ABSTRACT
This research work is to investigate the impact of promotional activities on the consumption of a company’s product using MTN Nigeria as a case study. This study discussed the aims, objective of the study, historical background of MTN mobile telecommunication network Nigeria relevance of the study, hypothesis formulation and definition of terms. This study also discussed the research methodology, source of data, collection, population and sampling procedure. Also it contained presentation, analysis and interpretation of data collected and the testing of hypothesis through questionnaires. It also summarize findings, conclusion and the recommendations to company’s product. Finally, the following literature review will be seen in this work, such as the definition will be promotion, sales promotion and others.
ABSTRACT
This research studies Good Governance and conflict resolution in Anambra state with focus on the U...
ABSTRACT
Nigeria external relations with the outside world started a long time before she gained her autonomy as an inde...
BACKGROUND OF THE STUDY
Financial Accounting is based on principles that may be shown using basic teach...
THE ROLE OF LEADERSHIP IN FOSTERING A POSITIVE WORK ENVIRONMENT
This research explores...
Background to the Study
Information and communication technology (ICT) is gaining importance in today...
ABSTRACT
This research work assessed the Implementation of Universal Basic Education Programme in Junior Secondary Schools in Yobe State,...
ABSTRACT
This study provides a comprehensive stylistic analysis of selected buying and selling dialogue...
ABSTRACT
This study examines the domestic water supply and consumption in Ibadan north east local government area of Oyo state, Nigeria....
Abstract
The study aimed at establishing the effects of overpopulation on the academic performance of government seconda...
ABSTRACT: Evaluating the effectiveness of gamification in vocational training programs highlights the potential of game-based learning to enha...